In recent years, online marketplaces have changed the way we buy and sell, making it easier than ever to connect with potential buyers or sellers. Mercari, a popular online marketplace, has become a go-to platform for people looking to declutter, make some extra cash, or find unique items at great prices. Among the many features that make Mercari attractive, the “bundle” option has gained significant attention. In this blog, we will tell you how to bundle on Mercari for more sales, exploring what bundles are, how they work, and their benefits for sellers.
What is a Bundle on Mercari?
A bundle on Mercari refers to the grouping of multiple items from a single seller into one transaction. This feature allows buyers to purchase several items from a seller at once, streamlining the shopping experience. Essentially, it’s a way to buy items in bulk from one seller, which can be particularly advantageous in various situations.
How to Bundle on Mercari As a Seller?
Bundling items on Mercari as a seller involves creating a single listing that combines multiple products or items into one package. Here’s a step-by-step guide on how to bundle on Mercari:
1- Create a New Listing:
- Ensure you have clear photos of all the items in the bundle.
- Write detailed descriptions of each item to provide potential buyers with all necessary information.
- Choose the appropriate shipping weight and dimensions that accommodate all items within the bundle in a single package.
2- Notify the Buyer (Custom Bundle):
- If you are creating a custom bundle for a specific buyer, let them know that the bundled listing is posted.
- Deactivate or delete the individual listings for the items that were bundled to prevent other users from purchasing them.
- Visit “My Listings” on Mercari.
- Select the items you bundled.
- Tap the arrow and choose “deactivate” or “delete” to remove the individual listings.
3- Package the Items:
- Carefully pack all the bundled items in one box.
- Assign one tracking number to the package.
- Ensure that the combined weight and dimensions of the package do not exceed the limits set by the chosen shipping label.
- Adhere to Mercari’s Shipping Protection guidelines closely to protect against any shipping issues.
- Double-check that your package weight and size fall within the allowable limits to avoid shipping complications.
Benefits of Bundling Items on Mercari
1- Increased Sales and Revenue:
When sellers bundle items on Mercari, they have the potential to attract a wider audience. The bundled listing can cater to customers interested in any one of the items, increasing the likelihood of a sale. This approach is particularly effective in reaching potential buyers who might not have considered purchasing these items individually. Buyers are often enticed by the perceived value and savings they can achieve through a bundle, which can lead to impulse purchases.
2- Clearing Out Inventory:
One of the most practical advantages of bundling is the ability to clear out slow-moving or surplus inventory. Sellers can strategically combine less popular items with more in-demand ones, facilitating the sale of items that may have otherwise languished in their inventory. This not only frees up valuable storage space but also reduces the costs associated with warehousing and holding onto excess inventory.
3- Higher Average Order Value:
By bundling complementary or related items together, sellers can significantly increase the average order value. For instance, offering a bundle of a dress, shoes, and accessories can encourage buyers to spend more than they would on any individual item. Sellers can also attract buyers looking for volume discounts, as bundles are often priced lower than the sum of individual item prices.
4- Competitive Advantage:
Offering unique and thoughtfully curated bundles sets sellers apart from their competition. Buyers are drawn to distinctive offerings that can’t be easily found elsewhere. The ability to provide these unique bundles can give sellers a competitive edge, helping them stand out in the marketplace. Additionally, creating appealing bundles can help build a positive brand image, as it showcases a seller’s customer-centric approach and thoughtfulness.
5- Shipping Cost Efficiency:
Buyers are often sensitive to shipping costs, making bundled items attractive due to the potential for cost savings. When multiple items are bundled together, they can be shipped in a single package, reducing the overall shipping cost per item. This appeals to cost-conscious buyers and can result in more sales. Sellers also benefit from shipping cost savings and the more efficient use of shipping materials when items are bundled together.
The bundle feature on Mercari has redefined the way people shop and sell online. For buyers, it offers cost savings, convenience, and a chance to find unique items, while sellers can boost their sales and streamline their operations. The key to a successful bundle transaction is open communication and fair negotiations between buyers and sellers.
If you’re a regular Mercari user or just exploring the platform, harnessing the power of bundles can lead to a more satisfying and efficient selling experience. So, don’t hesitate to bundle up and unlock the full potential of this feature on Mercari.